Auromere Ayurvedic Herbal Toothpaste, Classic Licorice Flavor - Vegan, Natural, Non GMO, Fluoride Free, Gluten Free, with Neem & Peelu (4.16 oz), 4 Pack

The price is up to 7.29 in my coop + 8% NY tax. I was so happy to find the toothpaste here for about 5 and a half dollars each in a pack of four with free prime shipping! My adult son and I have been using this toothpaste for over 10 years and will use no other, specifically licorice.

This toothpaste is incredible. My husband and I have been experimenting with natural toothpastes for the past year and this one is by FAR the winner. Weve tried the mint flavored one as well, just as great. Its very concentrated, too, so a little goes a long way. It doesnt have that baking soda weird aftertaste and feel that many other natural toothpastes have, thank god. Absolutely worth a try if youre curious! I wont buy another brand unless they stop making this.

Love the licorice flavor. Their classic flavor is OK too - not to minty. I buy because of the healthy ingredients.

This tastes great and leaves my mouth clean and fresh. I will buy this again and like that it doesnt have fluoride in it. 4/6/14 follow up: I still really like this stuff but Im finding that every tube tastes slightly different. I just bought a 4-pack and tasted every tube - all slightly different. Some are more licorice-y, some mintier. I was going to return them and decided it was too much hassle.

I have bought two flavors of this toothpaste so far and both are wonderful. Some healthy toothpaste have the weird flavor that stays in your mouth, but not this one. It leaves a refreshing aftertaste and ingredients are clean.

Ive been very happy with how clean my teeth have been staying using this product , which is further far more healthier than using something like Arm & Hammer (1 of the few that I felt was effective in the cosmetic sense).

If you love the taste of black licorice, you will appreciate this toothpaste. Otherwise, dont bother. I did some research and did find that black licorice helps with phlegm and after using this toothpaste, I had far less phlegm during allergy season and during flu/cold season-something to consider.

Id tried this toothpaste at a friends house and I love licorice so I bought some. I use Himalayan brand ayurvedic toothpaste, so I thought, its ayurvedic, and never even looked at the ingredients, I just bought some. I have sensitivity issues with my teeth and after about a week of using this stuff my teeth we screamin. So I looked at the ingredients. This crap contains sodium lauryl sulfate! This company lists this ingredient and then in parentheses says (from indian coconut oil). Sodium lauryl sulfate is ALWAYS made from coconut oil. Then they mix it with SULFURIC acid. Its MSDS has a health toxicity rating of 2/4 and is corrosive. CORROSIVE! So dont tell me its natural... I was going to return it, but my friend who uses it bought it from me. I tried to talk her out of it but was unsuccessful so I took her money. Oh well, lol.

I keep buying this toothpaste over and over. I love it. The taste of licorice is what draws me to this flavor although I would use any of them because they all do a great job at whitening the teeth and freshening the breath. Plus you can’t beat the price for the bundle deal

This is a nice mild toothpaste with great flavor. Even though it is all natural, it does clean my teeth very well. I have tried other natural products that dont leave my teeth feeling clean.