Its a 10 Miracle Hair Mask Hair And Scalp Treatments (17.5 oz)

amazing! I have a skin condition that makes my hair VERY brittle and VERY dry. It has been compared to wire! This product has got me as a loyal consumer it just flat out works! I have soft hair for the first time in my life I have people asking me what I did to my hair and if I could recommend the stylist! no hair cut just a great product! many compliments! this is awesome! This side by side with my Paul Mitchel forever blond products has finally got my hair to perfection.

My hair is so beyond damaged, I bleached it at home 3 times myself, lucky it didnt all break off. I found this and left it on for 5-10 minutes and it helped until my next wash. My hair wasnt so frizzy and tangled. But then I learned to leave it on for 30 minutes after a shower, then rinse it off. The results last much longer if you do that. I do this every other week, generally I rotate with an argan oil mask. This is the only thing keeping my hair on my head until the damage grows out. It really is a miracle and worth the price of the big bottle. The only issue I had with the big size is that this stuff is thick and it takes a lot of work to get it into the pump straw and out the spout.

This hair mask saved my hair. I use it as a conditioner. I bleach my hair and my hair is now strong and very long. My stylist said there is no way my hair would be as nice as it is without using high quality products like this (I dont buy my products from her). My best friend wanted to know what products I use in my hair and she went out and bought this stuff and loved it too. I do think this product is the reason for my beautiful hair. Ive been using this hair mask for over two years.

I love this hair conditioner. Been using for approx. 3 years I was getting from my hairdresser. The price is great. I paid almost twice the amount from a salon.

Meh. Im underwhelmed with this product. I read the great reviews and decided to give it a try. I have very thick naturally curly medium blonde hair that I have highlighted. I straighten my hair with an Instyler and try to protect it as much as possible from the heat. I bought this mask in addition to the leave in treatment spray for blonde hair because both products had such stellar reviews. Unfortunately on my hair, I found little benefit to either of these products. They made my hair feel heavy and weighed down. I didnt notice any extra shine, in fact just the opposite. My hair looked dull and felt heavy. I decided to give these to my 10 year old daughter who has very light blonde hair and swims competitively. They seem to work fine for her. It may be the thickness of my hair is too much for it? Not sure, but wont be purchasing either product again. For me I found the Living Proof Restore line to be the best for my hair.

I have tried every product for my dry, thick, curly course hair. I have also gone to expensive salons for special treatments for my hair. Nothing has ever worked until I found Its a 10 products. I also use the shampoo and conditioner with keratin, the keratin moisturizer and serum. Now I am using this as another notch up 3 times a week. My hair has never felt so soft, and smooth. It shines, looks so healthy. No more dry damaged looking hair. I love this product. Its worth the price.

This was recommended by my stylist and it did not disappoint!

The product arrived damaged and was leaking

I have hard water, and it was destroying my hair. This product saved it and my hair has grown a lot as a result.

I saw the good ratings on here and hoped that there would finally be an amazing product that would help my severely dry, damaged hair. I have used so many different hair products in the past that have claimed to repair my hair. So far all have failed. I started using its a 10 about two months ago, applying it every other day leaving it to saturate in my hair for 20 min. (Note: I havent used ANY heat products for the past 5 months) Since Ive been using it, I dont see much of a change in my hair from this product. Even when I got out of the shower directly after using it my hair wasnt noticeably soft, nourished, or shiny. Its a 6.