Aveda Men Pure-Formance Grooming Clay 75ml/2.5oz
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Leigh
Greater than one weekliterally the best mens hair product on the market. I only wish it wasnt so expensive!! -You can rework your hair after use -Has excellent hold (you can hold up very straight hair that normally flops down) -It does not leave your hair crusty -It does not leave your hair looking wet or shiny or greasy -Smells nice (like lavender I guess) -Its water soluble, so you can brush it in with a bit of water to make it easier -Not too waxy -Not greasy Please, please, please will someone copy this product and make a knock off? Again, its so expensive!
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Reynaldo M Gonzales
> 3 dayGreat product. However, its worth noting that this product can be purchased for less directly from Aveda. Generally, the Aveda.com purchase price is $25/unit. I might be more understanding if this product was Prime eligible, but its not. $37 is quite a markup.
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Maxie Pouros I
> 3 dayThis grooming clay. It will hold shape all day. Great scent!
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Brian K. Washington
> 3 dayVery fast delivery, great product for the price
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BDR
> 3 dayI like this product for a while (maybe 10 hours), but by the end of the day it seems to have lost any effect, and may actually make my hair look worse.
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Herb from the Burgh
> 3 dayGreat product. Normally buy at my barbers shop, but this was convenient and at a good price, since I wasn’t going back soon for a haircut.
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eluthy
> 3 dayWorks great for holding without a wet or shiny finish. Its a good clay.
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KRISTINA D.
> 3 dayI’d give it 5 stars if it wasn’t so crazy expensive...
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Jon Beatty
08-06-2025Ive used this Aveda product for several years now. My wife absolutely loves the way it smells. It has great hold, and is very matte. I love this stuff.
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Go Blue 99
> 3 dayI use Aveda Rosemary Mint Shampoo on a daily basis, and was excited to try this Grooming Clay. After about 4 months of usage, I have mixed feelings. I can pretty much only use it when my hair is short and I dont need a lot of hold. Ive found the clay does not do a great job of holding, and is pretty much gone from my hair later in the day. If I add too much, the product seems too greasy and weighs down my hair. The clay does not seem effective when I have longer hair (I use a water based solution when my hair is longer). I wouldnt buy this product if I had longer hair all the time. The product is very expensive, but thats the norm for Aveda. On the bright side, the smell is terrific. Definitely the best-smelling hair product Ive ever used. Others who have borrowed it say the same thing. It has a very unique, adult smell.
