Liquid Foundation by Almay, Truly Lasting Color, Long Wearing Natural Finish, Vitamin E and Lemon Extract, Hypoallergenic, Cruelty Free, Dermatologist Tested, 220 Neutral, 1 oz

I have been using Almay products for 45 years because my skin is hyper sensitive. As the orifices changed, I changed my choices within the company. At 71 I still use their liquid foundation and powder to cover any blemishes in my skin. Everyone remarks that I look at least 10 years younger than my age.

This product lives up to its name. I cannot begin to tell you how many compliments I have gotten about my skin since switching this foundation a couple of months ago. It’s a medium coverage, and it’s definitely buildable. I set this with Laura mercier powder (I have tried every powder there is - it’s the only powder that works for me!). I’m very light skinned, so it matches me perfectly. I’d love to see more shades for darker skinned ladies. This is a great product that everyone should be able to use.

Best makeup out their, love it never think of switching.

Covers beautifully and is not hard on my sensitive skin.

I love Almay foundation! It is the only foundation that I actually feels like it is good for my skin. This foundation is very creamy and applies nicely. It covers acne scars very well, but is not as good at covering new zits. I like it because it doesnt cause my face to break out if I wear it all day and I have noticed that my acne scars actually look better after wearing this for a day and then removing it at night. The only con to this foundation is that it dries slightly darker than what it looks like freshly applied (so make sure you cover your face evenly to avoid streaks and foundation lines!). I used to use Neutrogena foundation, but now it is very irritating to my skin and so are their make up remover wipes. Never again will I chose Neutrogena over Almay!

It’s does not last all day for me. But neither does Lancôme or Clinique. I use mineral makeup over it. I work 13 hour days. It is all gone by the time i get home. It is matte finish. It is not too heavyweight. It has a great consistency. I am a repeat buyer and have not found anything better overall.

The texture and the moisturizing features are perfect …… plus the color is my favorite.

Im picky. Or maybe my skin is picky. Its very fair, very sensitive and prone to redness. For this reason I hadnt been able to find a foundation that works for my skin until I tried this. A lot of foundations seem to cling to dry patches I didnt even know I had on my face, and I end up looking worse than I did without makeup. This foundation really is amazing. Doesnt irritate my skin, doesnt cause any breakouts and looks really natural. The Ivory may be a tad too dark for my really white skin in the winter (mixed with a little moisturizer fixes this issue for me) but probably will just right for the summer. I would say this is maybe light to medium coverage. It looks like my skin but better, which is probably what we all want when wearing foundation. And the price is so reasonable, considering Ive paid much more on a ton of other foundations. If your skin is like mine and youre on the fence, try it. Its worth the price for what it does.

This makeup isnt too cool or too warm. Neutral is the way to go to smooth out my complexion. (I have a light complexion.)

I have no complaint about the product, because I love Almay products. The delivery of the package was concerning. I heard something hit the porch and when I looked out the door to see what was going on, there was my package. The bottle could have easily broken. A knock on the door or a doorbell ring would have been nice. Neither of those happened, just a plop on the porch.