Liquid Foundation by Almay, Truly Lasting Color, Long Wearing Natural Finish, Vitamin E and Lemon Extract, Hypoallergenic, Cruelty Free, Dermatologist Tested, 220 Neutral, 1 oz

I have been an Almay fan for years, but somehow this product never made it into my make-up kit! My fair to medium complexion is still on the oily side even at 50+ yrs old! Reddish areas around my nose and chin prompted me to purchase the Ivory to use as a concealer. The Natural is a perfect color for me. This really is a lasting product. Typically my make-up begins to melt after 4 hours, but with TLC I find no need to touch up for 8 to 10...and then it is just a couple presses of blotting paper and a dusting of powder and Im good for a couple more hours.

This foundation is medium coverage lasts nicely throughout the day. I didn’t know this company Almay is owned by Revlon.

I love Almay foundation! It is the only foundation that I actually feels like it is good for my skin. This foundation is very creamy and applies nicely. It covers acne scars very well, but is not as good at covering new zits. I like it because it doesnt cause my face to break out if I wear it all day and I have noticed that my acne scars actually look better after wearing this for a day and then removing it at night. The only con to this foundation is that it dries slightly darker than what it looks like freshly applied (so make sure you cover your face evenly to avoid streaks and foundation lines!). I used to use Neutrogena foundation, but now it is very irritating to my skin and so are their make up remover wipes. Never again will I chose Neutrogena over Almay!

My daily make up, applies with ease using a small amount. My local pharmacy stopped carrying Almay so I am pleased I can get it on line and delivered, plus automatic refills. .

Perfect color, hides imperfections while appearing as though I have no makeup on.

I love this makeup and have used it for years. It provides both moisture and excellent coverage for my skin. I cannot find it in stores anymore. I fear Almay has stopped making it.

This is my second bottle of this foundation and it performs like a high end foundation. The shade matches me beautifully and doesnt look cakey or settle into my lines and wrinkles. It has a beautiful finish and lasts for a full day of wear. I love the glass bottle with a pump. Product was delivered quickly and was well-packaged and delivered without breakage.

I have used this base for as long as I can remember and the quality has remained consistent for all of those years. The coverage is perfect and never feels heavy. It feels good on my sensitive skin and has never broken me out. I also love how well the rest of my makeup goes on after this base has been applied. Almay has always had good, consistent, makeup products at a reasonable price. I just wish they still made more products.

I used this product for foundation and sun screen. Almay, for some incomprehensible reason, chose to discontinue its Nearly Naked (NN) sun screen/foundation. NN makeup always felt lightweight on my skin and I received many compliments. TLC duplicates the shade of NN that I liked, but the TLC product is thicker and more difficult to blend with natural skin tone. TLC feels and looks like heavy makeup, but it does cover anything one prefers to hide and prevents shiny nose because the formula is thicker. I apply a little cream blush and blend it with fingertips. I never apply powder or powdered blush over the foundation because they accentuate wrinkles. I will admit that with judicious application of other makeup--once a bit of color is applied to eyebrows, eyelids, cheeks, forehead, and lips--the result looks healthy and natural. I just dont like the feel of the product on my skin. Oh, well, TLC is probably on its way to join NN in the extinct makeup products junkpile.

Well, I love Almay in the first place since the products are hypoallergenic. But I love this Foundation although it was not quite right for me, because it is thick, but it has a very pretty finish. I particularly loved the shade Ivory. The shade was right for me but it is a thick formula because of the silicones.. ButI was able to thin it out, that is sheer it out on the sides of my face. It does have both zinc and titanium in it and that made it a little bit hard to remove until I discovered that oil does the trick! Just a tiny bit of oil in the cleanser cuts right through the zinc oxide and Presto, you can then cleanse! The color is so pretty and I still use it to mix with other foundations when my skin is darker, and looking forward to wearing it again soon since my skin is light again now that its winter.